Types of Serves in Volleyball - Free Essay Example

Have you ever wondered why a volleyball moves side to side when you serve it, but it has no rotation (float serve) or why it suddenly drops when you serve it with top spin (top spin serve)? When the ball has topspin, it is because when you make contact, you snap your wrist and you follow all the way through with ur arm. This allows the air to easily move around the ball, causing it to keep its spin. As it spins, the air is pulled above it by its topspin movement. The gain of air above the ball, causes it to drop faster. When the ball floats, it is because you hit the ball with your open palm and your arm does not follow all the way through. The ball floats because the way you contact it causes no spin. The air cannot easily pass past the ball because the lack of spin causes the air to push against the ball. The force pushing the ball forward ,is pushing against the air, causing the ball to move side to side because it has no where else to go. How difficult a serve is to receive is mostly controlled by who experienced the server is. The motions of the ball from point A (you serving it) to point B (the ball landing on the other side of the court) are affected by the air pressure around the ball, how you make contact with it, and how aerodynamic it is. A topspin serve can be easier to return then a float, but it can also be much more difficult. If i topspin serve is served correctly then it will be moving very fast and just barely make it over the net. This very low, short drop is caused by the arm swing and wrist snap of the server. When the server does this properly he or she will throw the ball in the air with two hands so they may get their arm high, next to their ear and ready to swing. As the ball drops, the server will make a forward motion with their hand and contact the ball when it is right above their head, but also a little in front of them. When they make contact, They will snap their wrist to put the spin an t he ball. Then they will continue this forward arm motion, following all the way through until their serving hand is by their hip. If done correctly, the volleyball will advance towards the other side of the court, starting at a high arc, but the topspin caused by the wrist snap and follow through will force the ball to drop short on the other side of the net. This sudden drop can make the topspin serve a very difficult serve to return, but when used multiple times, it can become very predictable. The other type of serve that is very common but can still be a struggle to return is the float serve. The float serve starts just like the topspin serve, but instead of contacting in and snapping your wrist, you keep your hand flat and open wide, as if you were giving the volleyball a high-five. Next your arm will not follow all the way through to your hip, but will stop about halfway through. This lack of spin causes the air to slow the ball down. The abnormal amount of pressure on the ball cause it to move side to side, landing in a different spot every serve. This serve is very unpredictable due to its lack of control causing it to occasionally float right over the back line. From the receivers perspective, a float serve can look very easy to pass at first, but at the last second it could float to one side or the other, giving the other team an ace. In a volleyball game, serving is key, and if you know how to use these two serves properly, your chances of winning are so much high er. Control is the biggest part; knowing where your serve is going to land, and how you are going to serve it is the only way these serving methods will be of use to you. These two serves are very different, but also very similar in by how aggressive they are. Whether one is easier to return than the other, relies solely on the server and the tean receiving at the time.

Top Descriptive Research Paper Topics Reviews!

Top Descriptive Research Paper Topics Reviews! The most troublesome endeavor for composing is to choose an extraordinary subject, not to mention creating thought. It tends to be valuable to consider about research inquiries regarding how far along you're in unraveling the issue. A quantitative methodology is better when exploring points that will be unbiasedly estimated. Probably the best method to concoct creative mind in your composing is to simply record whatever strikes a chord while you read the subject. At the point when you pick an exploration subject, make certain it is one which you comprehend and have a strong handle on. While choosing your examination paper subject, you need to make certain it is neither exhausting nor exhausted. The whole research ought to be developed around or from the subject. Distinct research is mainly used in the beginning of examining a subject or marvel. The Basics of Descriptive Research Paper Topics Writing of the enlightening exposition can be exceptionally testing. It generally incorporates exploratory writing, regardless of whether the theme is by all accounts dull and exhausting from the start. An engaging exposition is a concise paper that is tied in with portraying or summing up a subject. You should see totally that you're not composing an expressive exposition. In this manner, underneath are some essential proposals to help you recorded as a hard copy of good engaging exposition. You should be sure to comprehend everything unmistakably once you decide on an exposition theme. Remember your point reflexes the significant explanation you settled on a choice to form your article. Choosing the precise expressive paper themes is the most essential bit of exposition composing. Graphic research to discover more with respect to the client or their setting happens ought to occur towards the beginning of a work period. You have to compose a minumum of one research paper in a semester for a ton of the subjects. Understudies think that its difficult to choose the absolute first thought they see on the net or in the print media it's tied in with picking brilliant research paper subjects on the pertinent challenges. What You Should Do to Find Out About Descriptive Research Paper Topics Before You're Left Behind In the zone of research brain science there are bunches of decisions with respect to inquire about system. There are three significant types of unmistakable research regularly used in the zone of brain science. On the off chance that you like science, you're ensured to talk relentless about it. Titles for investigate original copies don't should be mind boggling. Reviews are embraced as an industry look into technique for data assortment. Research papers are attempting, yet moreover they have the capacity to be to some degree fulfilling. The complexities of research permit it to be dubious to see exactly how to lead investigate effectively. The key to fruitful research is to understand the fundamental approachs, to pick the reasonable instrument for an endeavor. Statistical surveying strategies ought to be picked cautiously, it might be subjective or quantitative in nature. Clear research papers are comprehensive in the way approach as such a wide scope of subjective research is finished. Qualities of Descriptive Research Paper Topics By soliciting a string from certain self-detailed inquiries, studies take into consideration an unknown look inside the perspectives of enormous amounts of individuals at the same time, taking into consideration an opportunity to depict what isn't ostensibly discernible. For instance, a clinical understudy who's keen on find out about an especially unique patient may contemplate the practices and points of view of that 1 person. On the other side, quantitative research endeavors to orde r, check or measure. Mental research has the ability to respond to every one of the inquiries we considered the manner in which the psyche works, why people act the way that they do, how might we battle passionate disarranges, and so forth. The 30-Second Trick for Descriptive Research Paper Topics Descriptive measurements are commonly utilized in introducing a quantitative examination of data in a basic manner. Distinct insights are amazingly indispensable as it encourages us in introducing information in a manner that might be effectively pictured by people. Clear research is utilized to allude to clients of a thing, decide the extent of the individuals that utilizes a thing, or foresee future interest for a thing. Exercise Summary Descriptive research can be used to support understanding and comprehension of the conduct and points of view of people.

The Nuiances of Mba Reapplicant Essay Samples

<h1> The Nuiances of Mba Reapplicant Essay Samples </h1> <p>Students need to make papers dependent on the educator's directions or their favored style recorded as a hard copy. A few understudies locate a lot of trouble composing the article, regardless of whether they can find solid focuses. Secondary school, school, and in some cases even college understudies from all around the globe are composing influential papers. There are numerous enticing paper models undergrads can utilize on the web. </p> <p>In this way, you will be in a situation to know without a doubt what your exposition is about before contriving your postulation. It's additionally called pugnacious article. Composing an exposition is a basic job in academe life. A powerful exposition must have the option to snatch the enthusiasm of the people perusing it without any problem. </p> <p>Sometimes you end up with gold, different occasions you end up with garbage. In the event that before you've recognized objectives which don't match up well with your experience or the strengths of that particular school, this may have been an explanation behind being denied. A MBA is a fundamental piece of my profession destinations, and as such has a significant impact in accomplishing my life goals. </p> <h2>Gossip, Lies and Mba Reapplicant Essay Samples </h2> <p>Which is actually why we here offer you some influential paper tests that may help you with your own. Most scholastic paper subj ects typically request that you select a side in a contention or possibly to guard a particular side against analysis. Weave in your viewpoint to create your exposition interesting. The articles are proposed to introduce a particular image of you. </p> <p>There's no perfect arrangement on how best to create a viable paper. More to the point, the papers that follow are well on the way to flexibly comfort, that there's no recipe or solitary technique to create a flourishing answer. Think about your general situating system first. </p> <p>The focus of an influential article is to persuade your perusers your perspective is the proper perspective. As any guide about how to make a powerful article will illuminate you, your exposition must be sorted out in sections with a sensible movement from 1 passage to the following. Test enticing papers can likewise give motivation on subjects to compose on notwithstanding fill in as models about how to make your exposition. Your convincing paper will have a great deal of sections. </p> <p>At the very same time, a great deal of studies show that marijuanain its medicinal services formcan be gainful for patients encountering genuine illnesses, for example, disease. It won't be any not quite the same as each other blood test you've gotten. A child needs certain conditions to have the option to live. This youth wouldn't be in a situation to have an ordinary existence. </p> <p>The school conveys negligible direction for candidates wanting to gain an impr ession. The GPA and GMAT are essential, yet they're just least benchmarks used to quickly observe whether your application will be considered for more audit. Your scores must be substantial once you present your application. Essentially take a GMAT practice test with us under the specific conditions as the real thing. </p> <p>It will assist me with sorting out what could possibly must be changed inside my contention to verify that it is exactly how it ought to be. In case you're terrified of talking out in the open, composing an enticing paper for a particular crowd is the most ideal approach to get rid of this dread. Be sincere, admit to the basic truth you've improved. There are a sizable number of such organizations giving article journalists, yet should you decide on this way, due steadiness is essential to ensure that the activity will be done right. </p>

Custom Writing on Flannel

<h1>Custom Writing on Flannel</h1><p>Custom composing on wool is a well known approach to show your one of a kind character. Wool is one of the more mainstream material to use for custom composition on in light of the fact that it is such a flexible texture. It tends to be cut in any plan possible, so you will have no issue discovering something that mirrors your individual style and that will confront a wide range of wear and tear.</p><p></p><p>Flannel is likewise simple to sew. Truth be told, you can do the vast majority of the work directly in the store or on the web. You simply need to locate a decent enormous bit of wool and measure it for its estimations. At that point, you can discover somebody who is happy to accomplish the work for you.</p><p></p><p>If you like showing your one of a kind style, yet need to have the option to keep up your uncommon attire things, a great approach to this is to make your own stru ctures with unique textures or embellishments. Another choice is to get a mass request and let your wool work craftsman make your plans as needed.</p><p></p><p>Before the wool work is done, however, you should give your wool pressing, in any case your structure won't be totally wrapped up. You can do this by utilizing your iron, or you can utilize a steam iron on the off chance that you will be wearing the thing frequently.</p><p></p><p>Once the wool is all set, you can begin your undertaking by estimating the region that you need your structure to appear. At that point, you will need to choose whether you need to weave your structure's on or not, and what size you will need your weaving to be.</p><p></p><p>The size and kind of weaving you decide to utilize relies upon the measure of embellishment you need, and furthermore on the sort of cotton string you will utilize. In the event that you need a great plan, yo u will likely need a thick string. In the event that you need more embellishment, a more slender string might be a superior choice.</p><p></p><p>You will likewise need to choose the kind of texture you will use to make your plans. Extremely tough texture, for example, wool, would be ideal, since it is bound to last a few washings before being re-stitched.</p><p></p><p>There are numerous approaches to utilize custom composition on wool. Regardless of whether you will do your own weaving or have another person weave the plan, or you are going to utilize a mix of the two, you will make certain to figure out how to communicate your innovative side with flannel.</p>

Do You Underline Your Book Title In An Essay?

Do You Underline Your Book Title In An Essay?In case you are wondering when writing a book title in an essay do you underline it or leave it out, I will tell you that this is one of the biggest questions in writing classes today. It is not only a question for writers, but also for publishers and editors.The answer to this question can really make a difference to the success of your book. Let me tell you that when writing a book title in an essay do you underline it, you can almost guarantee the success of your book.When you are doing a title for your book, you want to make sure that the title matches the book's topic. Now, there are times when you may need to look up some keywords on the Internet to help you. However, do not use Google's key phrases as your title, as this will never match the topic of your book.When writing a book title in an essay do you underline it, you are making sure that the title of your book is something that is memorable. For example, let's say that you are writing a book on writing a travel guide. If you try to write a book on writing a travel guide with the word travel and then underline it, it would be hard to remember what the book was about.While you can write a book on writing a travel guide with the words 'travel'guide', you still need to make sure that the words travel and guide actually relate to one another. For example, you could write a book on writing a travel guide about visiting an old school, and the words 'school'visit' could make the words hard to remember, and therefore do not relate to one another.Another example of a title that does not belong in a book, but can be used in an essay is 'How to Run a Successful Business.' This title would never be appropriate to use in a book, because, in order to write a successful business you must actually learn how to run a successful business.One last example of when writing a book title in an essay do you underline it, is when you are writing a book on children's books. You wan t to make sure that the words kids and books do not mean the same thing.By using the rules of grammar in writing a book, you can ensure that your title is something that is memorable. When writing a book title in an essay do you underline it, you will give the reader a chance to remember your book.

Essay Topics About Arab Culture: Researching Local History

<h1>Essay Topics About Arab Culture: Researching Local History</h1><p>When composing a paper that examines some history of the Arab culture, you should be cautious with your exposition point about Arab culture. The decisions are many. You can discuss a specific town or locale, yet additionally talk about what was happening around there at that point and whether that was common.</p><p></p><p>If you would like to examine an alternate authentic occasions in the territory, you should seriously mull over concentrating on that also. This can help make your article subjects about Arab culture considerably more fascinating. We should expect you expound on a chronicled occasion from the Middle East. This can be utilized as a paper subject about Arab culture, if it is referenced in a different paragraph.</p><p></p><p>For model, in the event that you expound on a specific town in Morocco or Tunisia, you might need to make referen ce to that town's utilization of Islamic pieces in their structures and inside enhancements. Presently, you are not constrained to referencing this just as a major aspect of the exposition themes about Arab culture. You can remember this data for your optional sources and other foundation information.</p><p></p><p>However, the article themes about Arab culture are continually going to make reference to this authentic data. They will examine the spot and region, regardless of whether it was normal, and who was included. You can likewise incorporate neighborhood engineering and customs as a piece of the exposition topic.</p><p></p><p>Some nations have issues with nearby data and may not be comfortable with it. For instance, in a nation like the United States, everybody knows about the popular Coney Island in New York City. However, there are still territories of the nation where individuals are new to Coney Island.</p><p>< /p><p>By including nearby history, you can make the themes about Arab culture fascinating. For instance, on the off chance that you expound on an area of France, you might need to remember its nearby history for your exposition point about Arab culture. Similarly as a fast model, in the event that you expound on the town of L'Aquila in Italy. Individuals will think about the town since it was highlighted in the film 'Sparing Private Ryan'.</p><p></p><p>This data can likewise incorporate the quantity of guests to the town, just as what number of individuals live there. Clearly, you ca exclude the entirety of this data when expounding on a town or a district, however some of it will be critical to your article points about Arab culture. By including neighborhood data, you can make the expositions interesting.</p><p></p><p>Of course, on the off chance that you would like to incorporate the historical backdrop of your town or area as a feature of the paper themes about Arab culture, you are allowed to do as such. Simply make sure to mull over any nearby issues or local issues that may come up in the town. You can likewise incorporate how normal this sort of stuff was. Obviously, the substance ought to be applicable to the subject of the exposition, so you don't need to stress over taking your paper themes about Arab culture excessively far off the mark.</p>

Helpful Tips When Preparing For An IELTS Essay Sample

<h1>Helpful Tips When Preparing For An IELTS Essay Sample</h1><p>IELTS composing is a troublesome subject and there are a great deal of inquiries and questions among educators with regards to what makes the best IELTS paper tests. Composing the exposition includes a lot of reasoning. It isn't only the substance that you compose yet additionally the structure and arranging of your article. The material introduced ought to be an intensive and sorted out one and your structure ought to have the option to fill the need of the examination.</p><p></p><p>Some understudies will in general battle with the course work and composing during their assessments. In any case, they despite everything think that its exceptionally hard to comprehend and understand the whole assignments given. Subsequently, it is exceptionally proposed that you set up a far reaching rundown of your training. Similarly, you ought to likewise list down the entirety of your courses that you have taken to guarantee that you can show information on the entirety of your courses. While setting up the rundown of all your instructive foundation, you ought to likewise incorporate all your auxiliary and college classes with the goal that you can decide the zones wherein you are weak.</p><p></p><p>If you are wanting to go into a specific vocation, it is suggested that you incorporate all the courses that you have taken to give a total image of your profession targets. You ought to likewise incorporate your prerequisites that you need to satisfy when you start taking a shot at your profession with the goal that you can clarify unmistakably the reason for picking a specific career.</p><p></p><p>Students are generally fussy with regards to their training, so you ought to likewise consider the subject when you plan for an IELTS test. For instance, on the off chance that you need to enter a specific profession field, at that point you should specify all the zones that you have considered. Additionally, before taking any tests, you ought to be extremely clear about the regions in which you can exceed expectations and furthermore the zones where you can accomplish a specific degree. These are significant data that will empower you to plan well for the examinations.</p><p></p><p>Before taking a test, you should initially have a careful comprehension of the subject. You should think pretty much all the subjects you have taken just as all the subjects that are basic for the assessment. On the off chance that you don't have a careful information about the subject, you won't have the option to learn a lot while planning for the examination.</p><p></p><p>You ought to have a very much picked theme for the test and ought to likewise be set up for the correct sort of test question. This will empower you to ace the subjects in an orderly way and it will likewise build your odds of breezing through the assessment. It is prudent that you take exercises from mentors who are knowledgeable about this field with the goal that you can make most extreme progress from the examinations.</p><p></p><p>Teachers are by all account not the only ones who may require help from coaches while planning for an IELTS test. The best guidance that any educator can give you is to be sure while getting ready for the test. As it were, you ought to have the option to think and make a coherent rundown of points that you can take up before taking the test. It is additionally significant that you don't stop for a second in your decisions while choosing the theme to introduce during the examination.</p>

Essay Topics for Nursing Students

Essay Topics for Nursing StudentsIf you're a nursing student or a student who wants to get into nursing school, you'll want to be able to write a nursing essay that will stand out among the hundreds of other essays and will be one of the first things many readers will see. Not only should your nursing essay to be well written but it should also be well organized, and most importantly, it should contain a good foundation for understanding the more complicated nursing subjects.Although nursing is one of the more popular degree options for students, the nursing field is also extremely competitive, especially since there are still few nursing graduates on the job market. You should realize that as an aspiring nurse, you will likely be competing with other people who have been in the profession longer than you. As such, you will want to write your nursing essay with the idea that you are trying to demonstrate to an admissions committee the depth of your knowledge of the nursing field.Writ ing a nursing essay should not be any different than writing any other essay, as long as you can express your thoughts clearly and concisely. What makes the difference, however, is what you write about. What are some nursing essay topics that you can use to help make your essay a hit with your readers?One common question is 'Why nursing?' With a large portion of the population having chronic medical conditions, it's easy to see why people would be drawn to the nursing field. Aside, from the fact that nurses are the ones who can help individuals overcome their physical or mental challenges, nurses are also the first responders in the medical field. In the event of a crisis, the presence of a nurse can mean the difference between life and death.Another main consideration when it comes to nursing topics is your education. If you are a first-year or even a second-year student, it is imperative that you put in the time to getting the proper education and training in order to be effective at the position you desire. Make sure that you always learn and be taught everything you need to know to be successful in the field of nursing.You should also research a particular group of people who might be reading your essay. Even if you're not a member of a specific group, it is imperative that you share your views and opinions with those who are. As such, if you are a person of color, don't shy away from discussing these things either. When you are comfortable enough to tell these things in your essay, it will make it easier for your readers to connect with you.Finally, another important nursing essay topic is the nursing career. If you are only in your third year of nursing school, you may be feeling overwhelmed by the thought of the rest of your time in school. Make sure you keep this in mind when you write your essay. Although it may seem like the last two years of school are overwhelming and time consuming, they actually make up just a small part of your career.Nursing sc hools are incredibly competitive, and unless you're willing to put in the work and focus on developing the skills you need to succeed, you will likely have a difficult time succeeding. The ability to clearly express your thoughts and ideas will make your nursing essay a more successful experience.

Diabetes A Common Chronic Disease - 1214 Words

Diabetes Diabetes is a common chronic disease that causes problems in the way the blood uses food. The inability of the body to transform the sugar into energy is called diabetes. Glucose is the primary source of fuel for our body. When foods are digested, some of those foods are converted into glucose. Glucose then is transferred into the bloodstream and is used by cells for energy. However, for the glucose to be transferred from the blood into the cells, insulin, which was produced by beta cells in the pancreas is needed. In individuals with diabetes, this process is impaired. Currently, the disease affects approximately 371 million people of the world s population with incidence and prevalence rates rising rapidly (Alotabi, A.,†¦show more content†¦Diabetes is associated with wide range of complications such as chronic renal failure, blindness, amputations, heart disease, high blood pressure, stroke, neuropathy (Alotabi, A., et al., 2016). There is no known cure f or diabetes, but the disease can be controlled through health management that includes multiple perspectives of care such as medications, blood glucose monitoring, diet, nutrition, screening for long-term complications and regular physical activity (Alotabi, A., et al., 2016). Managing diabetes is complicated and requires knowledge and skills on the part of both healthcare providers and clients. Studies have shown that to prevent or delay diabetic complications, counseling and other lifestyle interventions are the effective therapy. However, although there are so many policies set up for diabetes, 8.1 million Americans are undiagnosed with diabetes mellitus, and approximately 86 million Americans ages 20 and older have blood glucose levels that considerably increase their risk of developing diabetes mellitus in the next several years (CDC, 2015). For diabetes care to be successful, it requires a good understanding of the disease and

Traditional and Innovative Promotional Strategies †MyAssignmenthelp

Question: Discuss about the Traditional and Innovative Promotional Strategies. Answer: Introduction: Veggie burger is the newly introduced product of Burger King, which is one of the well-known burger brands operating all over the world. The company introduces the new product in the market as a newly formed strategy that it is planning to aim. The Veggie burger is made keeping in mind the nutritious needs of the customers. The burger is made up of some of the nest available real vegetables and whole grains. The grains have been freshly bought from the Morningstar Farms. The toppings for the burger are made of fresh lettuce, white onions, pickles, ketchup, juicy tomatoes and mayo. For extra taste, there are some extra flavors of toasted sesame seed. The product is designed to offer right amount of nutrition to people and meet their nutrition need because of its low calorie, right amount of protein, fats and other nutrients (Veggie Burger, 2017). The targeting strategy focus at the type of customers the company will target with its products. Accordingly, the company decides the content and design of the product. Similarly, the Veggies burger is introduced by Burger King have targeted the young generation, vegetarians and health conscious people (Veggie Burger, 2017). This is because the teenagers love having snacks on daily basis and health conscious people will get to eat something tasty along with caring for their health. Thus targeting is based on demographic and psychographic segmenting the customers. Positioning is the image that the brand makes in front of their customers about their product (Hollensen, 2015). With the introduction of Veggie Burger, Burger King has positioned itself as one of the healthy brand serving healthy snacks for customers (Veggie Burger, 2017). It has tried to placed itself on the mind of the people as a healthy fast food brand. The brand is inventing this new strategy in the marketing to cope up with the tough competition. Packaging is one of the most important strategies adopted by any brand to increase its brand recognition. Similarly, Burger King has changed its packaging strategy for its new Veggie burger product in order to make it easily recognized by the customers (Veggie Burger, 2017). The brand usually used a glass shaped box to offer to is customers with a empty white space for customer comment. For the new burger, the company has used paper-packaging system to make the burger attractive to the customers. According to Harrington, et al., (2017) product strategy is one of the most important strategies for the business to grow. Products are the main tool by which the business carries out its expansion strategy. The product strategy that Burger King has recently planned is a Veggie Burger to present itself differently in the fast food market. The brand has introduced many kinds of fast food products from time to time according to their expanding strategy. Thus, this time the veggie burger is a newly designed healthy food that the company is introducing. As stated by Aghaie, et al., (2014) pricing strategy is one of most crucial marketing strategy that helps the organization decide about their customers and further success process. Pricing strategy includes various types of pricing level such as premium pricing, competitive pricing and others. Burger king has also decided to introduce its new veggie burger at a competitive price of $3.29 This is because its main customers will be teenagers and college goers that are health conscious and love having fast food. Thus in order to make the burger affordable for these non-earners, the brand has followed such pricing strategy. Thus, pricing strategy is made with the aim of attracting maximum customers. According to Teimouri,et al., (2015), place is considered as the idea that the brand consider to distribute its product to the customers from various places. Distribution channels include physical stores, outlets and online channels. The distribution channel used by burger king for offering its product to the customers are physical stores, outlets and online. The company maintains its own stores and online website from which the customer can provide the product. Online channel is best because the young customers are mainly active in the online channels. According to Momin et al., (2014), positioning is the best way to increase your recognition among customers. Promotional strategy is done according to the aim of the brand to reach the type of customers. Thus, burger king is introducing a product that aims at targeting the young generation. Thus for the purpose the company is strategizing social media, television commercials to target the customers. Young customers are very active in social media and would be targeted easily. Moreover, the office goers and college students can also be easily targeted by it. Importance of Service Dominant(SD) Burger King sells veggie burgers around the world. This fast food industry is so successful that the company is trying to launch its burgers in other vegetarian friendly market in the world. The importance of service dominant industry is that it focuses from the perspective of the customers. These cover all the economic and social impact of the business. Social media is providing functionality that is critical in this service dominant industry. The centralized manufacturing industry helps in creating benefits of scale and it also helps in interaction with the customers. Burger King is trying to create a value proposal that will help to compete with the other low priced burger companies and thus this has created a dominant logic. Building relationship with the customers is not only intrinsic to the entire marketing process of Burger King but to the industry as a whole. The employees are identified as the service providers in Burger King and they satisfy the customers. The service domi nant logic has argued that communication must be characterized by dialog and communication. This marketing conversation is considered as an integral part of the marketing process and Burger King can control the entire situation. According to Lusch Nambisan (2015), the service dominant logic is related with three important aspects. It can be referred to as a major paradigm shift and considered as an alternative form of marketing. Marketing is regarded as a continuous economic and social process which has been trying to focus on the operational resources. The key drivers which are associated with the service dominant logic are the competitiveness of the firm, collaboration and applied knowledge. Gronroos Gummerus (2014) has predicted that the service dominant logic also enhances the understanding of the discontinuous innovation that are trying to implement significant change on the customers creation of market value and its impact on the market share. The collaborative competence is regarded as the main determinant in the acquisition of competitive advantage of the firm. The firms can help in attaining the competitive advantage through engagement of the customers and creation of value network in production p rocess. The 7Ps of the marketing process is an important tool for the businesses men and it helps the marketers to determine the offerings of the product. These 7ps are the marketing tactics help to satisfy the customers in the targeted market. The front line employees of Burger King can be retained through the provision of recognition and reward system. The front line employee wants to get appreciation for their services. The management must appreciate the employees and share how their extra hard work has helped the organization. Burger King has set up the reward system and thus this has incentivize the ideas and innovation which has helped in the further development of the company. According to Aguinis (2013), the monetary reward for the employees serves as a powerful motivator for the company. This monetary reward lays positive outcome such as retention of the employees in the long run. This benefit of monetary reward helps the employees to develop a sense of entitlement. Thus, it can be said that monetary reward helps in job enrichment and acts as an important motivator for the employees. Burger King provides quick services in the restaurant. There is also a provision of take away services provided by the outlets of Burger King. Burger King has many major suppliers. Planning requires trust and collaboration with the employees and this was visible in the retail outlets of Burger King. The customers can place online orders and get their burgers delivered within a short span of time. They also provide assurance of the delivery process and the customers are satisfied with the entire process. Moreover, the customers can also place orders in the store through a phone call. The representatives deliver the burgers from the nearest store of Burger King. According to Harrington et al., (2017) the delivery process of the company plays an important role in retaining its customers and creating competitiveness in the market. The quality and the convenience factors are also an important predictor of retaining the customers of Burger King. There is limited seating arrangement in the retail outlets of Burger King. The interior area of the outlets of Burger King are systematically designed and it is attractive for the customers. The in-house staffs of Burger King provide a warm service of hospitality. There is parking provision for the customers of Kings Burger. Moreover, the customers who visits the stores frequently get free passes for parking. Kings Burger also provides passes to the customers for special occasions or sports events. Burger King has more than 15000 franchise outlets globally which are in operational. The raw materials that are used by Burger King are sourced by third party providers. The customers are aware of the services which are provided by Kings Burger. It has been found that to compete with other competitors in this industry. Kings Burger must include more items in its product range. The company is trying hard to compete with its competitors. The customers had to wait for a short span of time to get their items delivered. On the other hand, the actual delivery time of Kings Burger is high than the expected time. The company must try to improve these process and it must hire more employees to provide quick delivery. There is also a huge communication gap among the customers because only a few section of the people are aware of its services and products. In this competitive market, the customers are aware of the services provided by Mac Donalds and Dominos. Therefore, Burger King must try to improve its promotional strategy. According to Harrington et al., (2016) Burger King tried to focus more on the service quality rather than the product quality. Relationship Marketing The IT platform of Burger King has increased its competitive advantage over its competitors such as Mac Donalds. Burger King has tried to launch various promotional approaches so as to increase its sales and consumption of its product. The customers also has the provision to pay through their websites. The volume of frequency rewards helps in the creation of financial bond. The customers are rewarded with different discount coupons if they frequently visit the stores. The idea of cross selling can be applied by the management committee of Burger King. When any new customer visits the store, they can try to the family packages at a much cheaper rate. This has improved the sales of Burger King. According to Keiningham et al., (2014), the idea of cross selling has improved customer satisfaction. The customization bonds has also improved the sales and profitability of Kings Burger. The use of various social media tools such as Facebook, Instagram has helped in attracting more customers. The customers are also sent various discount coupons through e-mail and SMS and thus this has improved the sales of Burger King. According to Xiao(2015),it is important to know the preferences of the customers so as to improve its service quality The use of balance scorecard by the management committee of Kings Burger has helped in providing a clear idea to its customers. The targeted growth rate that the company is trying to achieve in the next few years are described and explained clearly to its employees. This will help the management to keep a track of the performance of the front line employees to improve the sales of the company (Nrreklit Mitchell, 2014). The employees will work according to the target set by the company. As, a result, this will improve the internal business of Burger King. The customers will get an idea of the product quality. Moreover, the balance scorecard gives a clear idea of the future plans which are to be taken by the company. According to Boscia McAfee (2014), innovation, post sale service and operations are regarded as the main internal business perspective of the company. It has been found that from the market share, customer acquisition, customer profitability and customer retention are th e main outcome measures of the company. Social/Ethical Marketing Burger King will use green marketing strategy to produce, reclaim and promote its product. The home delivery service that is provided by Burger King is eco-friendly. The burgers are packed in paper box and are sent to the customers. Moreover, the services that are provided in the stores of Burger King are eco-friendly. According to Cheema et al.,(2015) he impact of green marketing mix ahs improved customer satisfaction and customer loyalty of Burger King. This corporate image has laid significant contribution and positive relationship between customer satisfaction and customer loyalty. Burger King has tried to discontinue its beef products and planned to create a fundraising burger. This has increased the global media coverage and it will take more time to capture the market. According to Khan et al., (2016) the cultural differences creates effectiveness of the social media metrics in loyalty and brand recommendations. The fast food industry has been improving considerable sales during the last quarter. The net sales has improved by more than 70% whereas the revenue of the company has declined by 26.5%. The global re-franchising transactions and the currency movement has increased the revenue of the company. The RACE model is used to measure customer dissatisfaction. It has been found that the management committee is trying to carry out research to measure customer dissatisfaction (De Mooij, 2013). It has been found that the customers are dissatisfied because they did not receive quality products against the price paid by them. The competitors are delivering higher quality products at the same rate. Burger king is also taking various types of action plan so as to attract more customers. As Burger King is specialized in veggie burgers, the company must try to include some products and this will help to compete with the other competitors in the market. In terms of communication, the customers must cl early communicate with the management committee about their likes and dislikes, this will help the company to improve its product range, and thus they can satisfy the customers accordingly. It is necessary to evaluate the needs and demands of the customers and then implement the changes in the product or improve its product quality (Gouillart., 2014). Customer touchpoints Customer touch points are the main brand points that are associated with customer contact. It is important to identify the touch point and it is regarded as the first step towards the creation of the customers map. The customers can also judge their satisfaction before purchasing a product or a service. The customers can interact with the front line employees of Kings Burger and know their products that are existing or the products which will be innovated by them in the future. The management will know the demands of the customers and they can improve their line of business. The touchpoints map also helps to improve customer satisfaction and this leads to good customer experience. The customers can also interact via e-mail to highlight their grievances if they are not satisfied with the products which are provided by Kings Burger. Kings Burger must also improve its advertisement strategy so as to attract more customers. Unlike its competitors such as Mac Donalds, SUBWAY and Dominos i t must attract its customers through advertisements. The customers will also be satisfied if they get to observe the live preparation of burger like its other competitors. Moreover, this will also enable the customers to judge the quality of the product. Kings Burger will provide training to its frontline employees and it will help in the development of new skills. Moreover, the customers must also trust the employees and thus the frontline employees will solve their problem. Relevant strategies There are certain relevant strategies that must be taken by Kings Burger to resolve the customer issues and problems. When Kings Burger tries to expand its business, they must focus on the experience of the customers and they need to consider on the touch points. Kings Burger must try to ensure that the customers are happy with the product and this is possible through proper interaction. Kings Burger must also try to upgrade its product and they must try to resolve the technical issues of the company. This will help the customers to get their products delivered within their stipulated time. The frontline employees can also serve the customers if they are provided with extra knowledge and training. This is possible only through interactions with the customers. The employees must have an extended and in-depth knowledge of the product and they must have the capability to convince the customers. 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